In addition to the standard definitions, Fossil is also a company involved primarily with accessory fashion goods. Starting off with a line of watches, Fossil has branched into wallets, bags, and most recently sunglasses, all the while further developing their existing product lines.
Fossil goods, and the tins that they are packaged in, revolve around a 1950s American theme, a theme that has come to represent in American popular culture an idyllic post-War Golden Age as represented on television from that era. Made for both men and women, Fossil products are frequently featured in Maxim magazine in the fashion section. Fossil also puts out, on a semi-regular basis, limited edition collectors pieces, such as a retro-Batman watch based on the campy live-action television show.
Fossil, Inc. is traded on NASDAQ under the symbol FOSL.